A new brandmark and brand style guide was developed for The Investor Education Fund. A new creative strategy required the organization to shift away from the terms “fund” as these words misdirected the understanding of the brand and organization. Modern typography was...
Here are some spreads from the 2012 Goodwill Annual Report. Segovia Design was responsible for concept, art direction, design and location photography. The concept revolved around real staff and authentic narratives about how Goodwill affects their lives or the...
Several projects were commissioned by CDI over several years. Projects such as Fundraising books, Annual Reports, Holiday greeting cards, newsletter & collateral templates as well as several photoshoots brought out a clean, friendly and sensitive brand direction....
